Tropical Smoothie Cafe project shot by Director of Photography Sherman Johnson

Tropical Smoothie Cafe "Tropic Time"
Director: Cameron Goold
Production Company: Namesake Content

Tropical Smoothie Cafe “Tropic Time” is a branded commercial directed by Cameron Goold and photographed by Sherman Johnson. Filmed in Miami, Florida, the project unfolds through a series of vibrant lifestyle vignettes that celebrate the freedom to enjoy the moment. Shot across parks and beaches throughout South Florida, the campaign uses bold color, stylized imagery, and dynamic camera movement to create a playful visual language inspired by sunshine, adventure, and the energy of the brand. Captured on the ARRI Alexa Mini LF with Signature Prime lenses, the film embraces a bright, contemporary aesthetic while maintaining a sense of spontaneity and fun.